Expand your horizons
Jumia aims at creating a connected digital Africa to improve people’s lives on the continent thanks to the Internet. Jumia’s mission is to connect African consumers and entrepreneurs to do better business together. Founded in 2012, with a presence across Africa, the group has MTN, Rocket Internet, Millicom, Orange, Axa, Goldman Sachs and CDC as investors. Jumia has created a sustainable ecosystem of digital services and infrastructures through online and mobile marketplaces and classifieds. With Jumia, Expand Your Horizons!
THE ONLINE SHOP YOU CAN TRUST
Shop the widest selection of electronics, fashion & more from international brands and get delivered at your home in one click!
SELL. SHOP. SMILE.
Shop the best prices and make money by selling your products online!
YOUR PERFECT STAY ONE CLICK AWAY
Looking for a hotel? Choose among 25,000 hotels in Africa to find the best deal!
THE FOOD YOU LOVE, DELIVERED FAST
Discover amazing food from great restaurants near you, and get it delivered straight away!
Jumia was founded in 2012 on the basis of a very strong belief: Internet can improve people’s lives in Africa. Observing the challenges that people face every day (poor infrastructures, bad traffic, limited choice, limited information, expensive products and services just to name a few), we saw a huge opportunity to leverage Internet and use it to connect people and provide them with a solution to fulfill their daily needs. Therefore, we embarked on the journey to build a company that has a very simple mission: expand your horizons.
Giving access to new services to customers
Internet has the power to transform everyone’s life. This is all possible because people connect to our platform to access services and products they need, in an environment that we have designed for them, addressing their needs and expectations on quality, choice, price, trust and convenience.